that shows you how others
perceive you at your best
is to become more of yourself
don’t expect anyone else to
Unleash Your Unique Advantages
How to realize your potential and grow your life, your team, and your career.
What’s the best of how the world sees you? What makes you most fascinating, and most valuable to the people around you? How can you communicate your special strengths to your clients and co-workers?
New and Innovative Personality Test
Our online test reveals who you are at your best so you can create better relationships, grow your business, and become intensely valuable to those who matter most. Use your Fascination results to communicate more clearly, unleash the true potential of your team and handle conflicts more.
To become more successful, you do not have to change who you are – you have to become more of who you are.
Fascination Advantage® Assessment
Discover how the world sees you.
At your best.
Develop your anthem and build a distinct brand for your personality.
Help your team members see the best of themselves and spark a cultural transformation.
The Fascination System
The 7 Advantages
Seven different ways
to communicate and fascinate
The 49 Archetypes
49 combinations of the primary and secondary advantage of a person
The US-Bestseller of Sally Hogshead: „How the world sees you“
Transform Your Team
Show everyone their highest value
Inspire your team with our award-winning principles of branding and communication.
Help team members to contribute their highest value and to discover the true benefits of diversity.
Increase team performance and engagement
Extensive experience and practical solutions for the German-speaking markets, inspired by business, psychology and marketing
World-class branding expert and author who developed the Fascination Advantage® System